Inovações
HEXR - The World’s First Custom-Fit Helmet
HEXR: "Engineered at the University of Oxford and crafted to the exact contours of your head. Hexr is crafted to your unique head shape, giving the pe...
MAGURA MCi - The World´s First Symbiosis of Handlebar and Brake
Magura: "The new MAGURA Cockpit Integration (MCi) is the world’s first hydraulic brake that’s fully integrated in the handlebar. With...
Factor Launches PRISMA Studio: the First 3D viewer for O2 Frame Customisation
FACTOR, best known for its design and manufacture of high-performance road bikes, has launched its latest innovation – PRISMA Studio, where customers...
Volvo Cars and POC develop World-First Car-Bike Helmet Crash Test
POC: "Volvo Cars, a leader in automotive safety, is teaming up with top Swedish sports and safety brand POC for a series of world-first crash tes...
Swiss Side Launches New Aero Technologies with Patrick Lange and Laura Philipp
Swiss Side: "A world first in cycling was unveiled by Swiss Side at the most recent aero development testing with Patrick Lange and Laura Philipp...
Dogma FS - Pinarello Present the First Electronic Full Suspension Road Bike
Pinarello: "The idea behind this revolutionary bike is to guarantee the unbeatable Pinarello handling and racing performance even on rough terrai...






























